Hello there, internet friend

Whether you meant to or not, you've landed on the website of Alan Offord,

something of a digital designer. Have a look round, maybe stay awhile.

Latest writing. Read more on my Writing page.

The lazy creative

When I moved to London, the first job I had was for an advertising production house, where I was briefly seconded to a big ad agency, sent to support some last minute client requests (are there any other kind in the ad world?). The experience confirmed for me two things; that advertising is not the industry for me, and that so-called “creatives” are the laziest people in existence.

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